Make My Logo Bigger Special Edition: JIVE TEAM!

Today, we have a very special episode of Make My Logo Bigger! We're turning the mic on the JIVE team!

Guest hosted by our good friend from National PR, Jon Richard, we set off to deep dive into the workings of JIVE. With our hosts turned guests, James Ingram (Owner and Director) and his two right hand men; Mark, and Rix, this episode offers valuable insight into processes, beliefs and values of this team.

JIVE is the leading Advertising Production Company in Nova Scotia and now we get to pull back the curtain and see why. Sit back, kick your feet up, and get to know the JIVE team a bit better with this must listen episode!!

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Learn more about the JIVE team:

JIVE Website

JIVE LinkedIn

JIVE Instagram

JIVE Facebook

Listen to MMLB on:

Spotify

Apple

Make My Logo Bigger with Special Guest Jon Richard

On today's episode, we're deep diving into the world of advertising creativity with a true maestro in the field, Jon Richard. Jon isn't just another creative mind; he's a seasoned Advertising Creative with over a decade of experience in decoding the essence of both people and brands. Currently with National PR, Jon brings a unique blend of expertise and passion to the table.

With insightful conversations around empathy in advertising, the art of pivoting, and the difference between a steak and a great hamburger, it's an episode you won't want to miss. 

A creative leader who doesn’t just talk the talk, but walks the walk; Jon has built spirited teams, secured pitch wins, and turned a kaleidoscope of ideas into tangible successes across every type of media you can think of.

He’s not just about crafting compelling narratives; he's about unraveling the very fabric of human emotion that lies at the core of successful advertising. This is what sets Jon apart, his relentless pursuit of understanding. This empathetic mindset doesn't just lead to insights—it creates campaigns that strike a chord with the very human heart of the market. Because for Jon, the magic happens when a campaign truly resonates with the person on the other side.

Learn more about Jon Richard:

Jon Richard on LinkedIn

National PR

Listen to MMLB on:

Spotify

Apple

Make My Logo Bigger With Special Guest Dave Campbell

Join us for this instalment of Make My Logo Bigger as we sit with a true trailblazer in the realm of photography and digital imaging, as well as a mentor and friend to JIVE, Dave Campbell. From his beginnings, capturing medical marvels at Mount Sinai Hospital, to co-founding one of Eastern Canada's leading commercial studios with Robinson/Campbell & Associates LTD, our guest's lens has witnessed the evolution of an industry.

Beyond his time in the studio, he has also dedicated over two decades to shaping young minds at NSCC, including 2 of the JIVE team, by developing the Digital Imaging one year program. This would go on to become the second instalment of the 2 year Professional Photography diploma program, creating a lasting impact.

Sit back and enjoy a relaxed conversation with this visionary behind the lens, revisiting some of the most important shifts and milestones in the photography industry over the past 30 years. It’s a must listen for anyone interested in visual mediums and commercial photography!

A bit more about Dave Campbell:

In 1991, as pioneers in the industry, Robinson & Campbell became one of the first photography studios in Canada to adopt digital capture technology, bringing them to the forefront of creating new standards for visual storytelling. With that, they have been recognized nationally for their work with clients such as Aliant Telecom, Financial Post Magazine, Canada Post, Report on Business Magazine, Irving Oil and Nova Scotia Power Inc. just to name a few. Beyond his time in the studio, he has dedicated over two decades to shaping young minds at NSCC by developing the Digital Imaging one year program. This would go on to become the second instalment of the 2 year Professional Photography diploma program.

In addition to teaching, David continues to consult privately in the areas of photography, digital imagine and new media. His most recent work can be found in the Scenic Highways of Canada and the Millennium stamp series from Canada Post. It’s evident his work captures the essence of our world.

On top of all this, his academic pursuits, including a Master's Degree in Art Education, help to delve into the complex relationship between technology and humanity. We hope you enjoy this episode…

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Make My Logo Bigger with Special Guest Sherry Kirwin

It’s our pleasure to welcome to this installment of Make My Logo Bigger; Pattison Outdoor’s, Sherry Kirwin. Sherry has always had a passion for the Advertising Industry, and after graduating from Georgian College with a diploma in Advertising, got her first job at Dartmouth Cable’s ad channel. From there, to a short stint in Newspaper Ad sales, Sherry then landed at Pattison Outdoor Advertising. 25 years ago, when Pattison Outdoor Advertising opened its doors in Halifax, Sherry was responsible for growing the business in the region.

Over the years, the business has expanded into all of the Atlantic Provinces to become the largest Out-Of-Home Advertising supplier in the region. Today she manages a successful team of 13. Sit back and enjoy an episode where we discuss the many ways we can market to our audiences, and where the value actually lies - it’s one you don’t want to miss!

Learn more about Sherry & Pattison Outdoor:

Sherry Kirwin on LinkedIn

Pattison Outdoor Official Website

Listen to MMLB on:

Spotify

Apple Podcasts

Make My Logo Bigger With Special Guest Quinn Anderson

Welcome back to Make My Logo Bigger season 3!

Wow, can you believe that this episode kicks off our third season of the podcast? Cause we barely can - It's been an incredible journey this far, and by having these conversations with our peers, whom we deeply admire and respect, our ideas and perceptions of marketing in Atlantic Canada have evolved and expanded in such an amazing way. We want to continue this evolution with an exciting roster of new and returning guests for this season. Thank you to everyone who has been on this ride with us - there is still so much to learn and talk about, so let's get right to it with this week's episode, with special guest, Quinn Anderson.

Quinn is the Public Relations Coordinator for the Halifax Chamber of Commerce and holds a master’s degree from McMaster University with a focus in modern queer history and sexualities, queer theory, and intersectionality. Quinn also has a background in communications, graphic design, community engagement, and DEAI policy writing.

Sit back as we learn more about what the Halifax Chamber of Commerce has been up to, how Quinn’s extensive academic background impacts her work, and what they believe the future holds for both herself, and Halifax.

Listen & Subscribe to MMLB on:

Spotify

Apple Podcasts

Learn more about Quinn & The Halifax Chamber of Commerce:

Quinn Anderson on LinkedIn

Halifax Chamber of Commerce Official Website

Halifax Chamber of Commerce Facebook